I set a big goal for my business for 2014: to welcome 800 dreamers into my Creative Dream Circle. And to do this not by getting super pushy about selling – but to do this with heart and soul and creativity and joy and LOVE.
(you can read my original post about this here)
At this point – 13 weeks in – the goal is less about the numbers and more about stretching my capacity to serve dreamers everywhere in bringing their dreams to LIFE.
In support of this goal, I am writing weekly updates on Fridays, for all of 2014. This is where I’ll share the story of all the ups and downs of bringing a big dream to life.
This is a BIG week for me.
I feel like I’ve hit a whole new level of creative spiritual entrepreneurship and I am VERY happy to be here.
Inside the Creative Dream Circle, we’re working on module 4 of the Creative Dream Incubator which is all about transforming fear, turning inner critics into allies and shifting comfort zones to include less of what you don’t want and more of what you do want.
I’ve gone through this process many times, and each time there are new gifts in it for me.
And each time it gets a little easier to face my fears.
But this week it’s RIDICULOUSLY easy.
My fears are showing up TINY and with a sense of great spaciousness around them.
This has a such a radical impact on how I feel!
Which is giving me a clearer perspective, which is helping me see the things I wasn’t seeing before.
It’s not just that I have the courage to look at the things I didn’t want to look at before, it’s that I can look at them and see through the problem right to the solution.
I feel like I unlocked a new level of believing in myself.
Of course, I’ve been working on my new Guided Journal & Colouring Book: You Got This. Dissolving Doubt & Bolstering Your Potential to Believe in Yourself and the book is working its magic on me, for sure.
(That book will be available on TUESDAY!)
And, this is update THIRTEEN – that’s thirteen weeks of focused attention to what I want to create. Momentum builds over time.
Plus, I got some help from my friends this week.
I’ve got Hiro Boga‘s words ringing in my ears, something she said to me when I asked her a question that I am still working out the answer to. I had a tea date with Jamie Ridler and as we chatted about what we’re doing in our businesses I got a HUGE piece of clarity. Then I asked Kate James a question about marketing and her response brought me to exactly where I need to be.
Even though I work alone, I have such a rich network of creative support. Feeling super grateful for this.
When I started this series, I shared the things I was going to do each week, including making time to revisit some of the better business courses I have taken over the years, like Unveiling the Heart of your Business (highly highly recommended if you are just starting out in business) and Become Your Own Business Adviser (much more expensive but highly recommended if you are a little further along) and the book The Creative Entrepreneur.
I’ve been doing that, a bit. But I was kind of just flitting around, reading things here and there, and not being clear on where to focus.
This week I saw where I need to focus: marketing.
To take apart my entire marketing strategy and re-build it.
It’s like I am looking at everything with much clearer eyes right now and seeing new possibilities, so I want to re-build.
What I’ve been doing has worked, so it hadn’t really occurred to me to take it apart and re-build it.
I was operating on the assumption that if you can get 10 people you can get 100, and it you can get 100 you can get 800 – it just takes more time. And the most important part is to stretch your internal capacity, so that’s where I focused.
Well now that I have been stretching my internal capacity for 13 weeks I see things differently.
Also, if you’ve been following these updates you know I’ve been doing a lot of journaling and exploring what “working” means and what I want it to mean in my business, and how I want my business to feel for me and what kind of impact I want it to have.
It’s all coming to a head now. I can see how and where things aren’t working – according to my NEW definition. I can see how to take apart the parts that are not working. I can see what I want to build.
I’ve spent two years building the insides of the Creative Dream Circle as my full-time job. Now it’s time to build an outside that is worthy of the inside.
People join the Circle are are surprised by how much is there, by how powerful and transformational it is.
It’s a happy surprise, but still – I don’t want them to be surprised! I want to be describing it better and I feel really clear right now on how to do that.
I’ve got a lot of work ahead of me, and I am super excited about diving into it.